On March 20th, the brand-new Kawacom’s in Agios Dometios hosted a relaxed and highly enjoyable morning for members of the media, introducing them to the new era of the renowned coffee chain.
As part of the event, guests had the opportunity to savor Kawacom’s premium Ipanema Espresso blend, accompanied by the brand’s freshly made snacks and delicious sandwiches
Additionally, the chain unveiled its vision and entirely new identity, featuring a refreshed and much more vibrant design. With a minimalist aesthetic and green as the dominant color, the brand’s modernized image aligns perfectly with contemporary trends. This dynamic transformation aims to establish a stronger and more cohesive identity.
The brand’s new look was crafted by Designcartel Brand Agency, delivering a fresh and stylish brand identity that extends to a revamped store concept. With its updated corporate identity and a comprehensive aesthetic approach, Kawacom’s redefines the enjoyment of quality coffee, offering a new experience to its audience!
During the event, journalists also had the opportunity to learn about the brand’s strategy, which focuses not only on meeting consumer needs but also addressing broader societal concerns. As part of its growth plans, the brand will host additional events and initiatives in the coming months, giving even more people the chance to enjoy expertly crafted coffee.
Furthermore, as part of its Corporate Social Responsibility initiatives, Kawacom’s will focus on supporting the Cyprus Association for Children with Cancer and Related Diseases “A Dream, A Wish”. These efforts will include donations, sales of products in their stores, and participation in charity events.
Kawacom’s also shows its love for stray animals in tangible ways by supporting Simba Animal Aid – Cyprus Dog Shelter. This includes the creation of the chain’s first animal-friendly café, organizing events like “Adoption Days”, providing clean water bowls for every four-legged friend, and selling “Matchy Matchy Bandanas”, with all proceeds going to the shelter
With an entirely new identity, Kawacom’s—the coffee chain loved by consumers in Cyprus—is eager to continue evolving while delivering the same beloved Ipanema Espresso coffee blend through a refreshed and much more vibrant image!
